Interview: Bojoko CEO Explains What Bettors Should Look Out For

Image of Joonas Karhu

Are you missing red flags when you sign up for new betting sites? Is there a checklist you should follow? And how can you best navigate the affiliate landscape?

In this interview, we sit down with Joonas Karhu, CEO of the popular betting comparison site With over a decade of experience in the iGaming sector, Mr. Karhu is widely regarded as a chief expert in his field, possessing critical insights into the evolving landscape of online betting and casinos.

Our interview with Mr. Karhu will delve into the core principles behind and how it empowers players to make informed choices in the online gambling space.

Additionally, Mr. Karhu will share invaluable insights into what factors players should consider when selecting an online betting site or casino, emphasizing the importance of safety, game variety, payment options, and more.

Joonas Karhu: Thank you for having me. is a comprehensive online platform designed to assist players in discovering online betting sites and casinos that perfectly match their preferences and tastes. Our mission at Bojoko is to provide a transparent and user-friendly platform where players can explore, review, and choose from a curated selection of online gambling options.

Joonas Karhu: One key thing that makes stand out is our commitment to transparency and user empowerment. We understand that each player has unique preferences when it comes to online gambling.

Because of this, we provide a robust set of filters and search functionalities that allow users to tailor their search based on criteria such as game selection, payment methods, bonuses, and more. This gives our users the power of choice, ensuring they find the perfect match for their preferences.

Joonas Karhu: Absolutely. Our filters are designed to streamline the process of finding the right online gambling sites. Users can easily filter their search results based on a wide range of criteria, including game types, software providers, payment methods, and bonus offers. This enables users to quickly identify the options that best align with their preferences, saving them time and effort in the process.

Joonas Karhu: There are several important factors to consider when choosing an online betting site or casino. Firstly, players should ensure that the site is licensed and regulated by a reputable authority, such as the UK Gambling Commission. This ensures that the site operates in compliance with strict regulatory standards, providing players with a safe and secure gaming environment.

Beyond the obvious factors such as game selection, betting options, payment methods, customer support, and bonus offers, there is not much new under the sun. The only advice I would add that some players may skip is to be extra careful with the terms and conditions. This is where betting sites may place things that can stop you from withdrawing your bonus winnings or otherwise pose major frustrations.

Most of these would be tied to bonuses, i.e., the wagering requirement, max bet, the eligible games, and, of course, the max win.

I would also add that players can afford to be a bit more picky when it comes to payment methods and fees. If a gambling site does not have your preferred payment method, you will find others that do. Similarly, if the site imposes transaction fees, you will find many that don't.

Joonas Karhu: Indeed, exclusively lists online betting sites and casinos that are licensed and regulated by the UK Gambling Commission (UKGC). This decision reflects our commitment to upholding the highest standards of safety and integrity for our users.

By only listing UKGC-licensed operators, we ensure that our users can access a curated selection of reputable and trustworthy gaming options. This gives users peace of mind, knowing that they are playing on platforms that adhere to strict regulatory standards and prioritize player protection.

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